Google Ads Management
Choose the perfect plan to boost your Google Ads performance and grow your business.
Starter Ads Plan
$750/month
Best for: New businesses or those just getting started with Google Ads.
- 1 Campaign (Search or Local)
- Up to 10 Keywords
- Basic Ad Copywriting
- Conversion Tracking Setup
- Monthly Performance Report
- 1 Landing Page Audit
- 1 Strategy Call Per Month
-
5-Day Turnaround Time to Launch
- 1 - KPI Reporting
Growth Ads Plan
$1,500/month
Best for: Service businesses or e-commerce brands ready to scale.
- Everything in Starter, plus:
- Up to 2 Campaigns (Search, Display, or Retargeting)
- Up to 25 Keywords
- A/B Ad Testing & Ongoing Copy Optimization
- Negative Keyword Management
- Monthly ROI & Conversion Report
- Google Analytics Integration
- Custom Landing Page Design (1 included)
- 2 Strategy Calls Per Month
- Email Support for Quick Adjustments
ScaleX Ads Plan
$2,000-$3,000/Month
Best for: Businesses spending $5k+/mo on ads and ready for aggressive scaling.
- Everything in Growth, plus:
- Unlimited Campaigns (Search, Display, Shopping, YouTube, Retargeting)
- Advanced Keyword & Competitor Research
- Conversion Funnel & Sales Strategy Audit
- Ad Extensions & Smart Bidding Optimization
- Weekly Reporting & Analytics Dashboard Access
- Custom Multi-Page Funnel Build (optional)
- Direct Messaging Support
- Priority Access to Ad Account Manager
- Bi-weekly Strategy Calls + Monthly Growth Plan
Maximize Your ROI with Expert Google Ads Management
At ScaleX Digital Marketing, we don’t just manage Google Ads campaigns; we optimize them for peak performance. Our comprehensive approach includes meticulous keyword research, compelling ad creation, continuous A/B testing, and daily monitoring to ensure your ad spend delivers the highest possible return and drives sustainable growth.
Google Ads Management
Foundational Setup
Goal Alignment – Understand client objectives (leads, calls, sales, bookings)
Conversion Tracking – Google Tag Manager, Google Analytics, and conversion goals
Google Ads Pixel Setup – For remarketing and data gathering
Landing Page Audit or Creation – Ensure the destination is optimized for conversion
Strategic Planning
Comprehensive Keyword Research – Use tools like Google Keyword Planner, SEMrush, or Ubersuggest
Campaign Structuring – Break into relevant ad groups (SKAGs if needed)
Ad Type Selection – Search, Display, Local, Call Ads, Performance Max
Location Targeting – Geo-specific targeting if local services
Device & Demographic Targeting – Tailored ad delivery to high-intent segments
Competitor Research – Analyze what top competitors are bidding on and their ad copy
Ad Creation
Compelling Ad Copy – Write multiple variations of headlines and descriptions
Use of Extensions – Sitelinks, callouts, structured snippets, location extensions, etc.
A/B Testing Ads – Test headlines, CTAs, or copy to increase CTRs and conversions
Visual Ads for Display/YouTube – Use banners or short-form video if relevant
Daily/Weekly Optimization
Negative Keywords Management – Block wasted ad spend
Bid Adjustments – Manual or smart bidding based on performance
Budget Management – Reallocate toward high-converting campaigns
Quality Score Monitoring – Improve relevance and lower CPC
Split Test Landing Pages – For top campaigns (optional, but powerful)
Reporting & Communication
Monthly Performance Reports – Highlight spend, cost per lead, conversions, ROAS
Live KPI Dashboard (optional) – Let clients track performance in real-time
Strategy Calls – Bi-weekly or monthly calls to review and refine approach
Clear ROI Insights – Help them understand what each dollar is doing
Client-Ready Checklist
Conversion tracking installed
Keywords & ad copy approved
Landing page is optimized
Ad groups are tightly themed
Extensions added
Reporting plan in place
Optional (High-Impact Extras)
Retargeting Campaigns – Bring back warm traffic across Google Display or YouTube
Lookalike Audience Targeting (via data syncing) – Find new customers that resemble converters
Funnel Integration – Sync Google Ads into a lead nurturing funnel with CRM or email marketing
CRM Integration – Push leads directly into platforms like GoHighLevel, HubSpot, etc.